Saturday, May 16, 2009

Shoe (Choo) Lovers Everywhere

Yeah, you know who you are. You just can't get enough. If you're blushing in a rush of guilty pleasure you probably already know about The Towering World of Jimmy Choo, a new book all about the business of Jimmy Choo, a brand put on the fashion radar with some help by TV show Sex and the City. Writer Lauren Goldstein Crowe recently returned home from London (she grew up right here in MoCo and attended Winston Churchill High School) to read from the book (co-wrote with Sagra Maceira de Rosen) during Bethesda's three-day Front Row fashion blitz. As a funny side note, she did mention that an unnamed DC blogger had thought it ironic that a reading about Jimmy Choo would happen in ... Bethesda (assumed sneer and eyeroll). I loved Crowe's retort.: "I guess they didn't know I'm from here and if they think there's no fashion here, they obviously haven't seen the girls at Churchill." Moving right along.... The book presents the "perfect storm," Lauren says, of how the business of Jimmy Choo rose from obscurity to fame with the help of society girl and current company head Tamara Mellon. Lauren has written for nearly every fashion mag around--Harper's Bazaar, British Vogue, British Elle as well as the New York Times, Financial Times and Fortune. Finance pro Rosen, now at Reig Capital Group, was an equity analyst at JP Morgan. The combo gives the book all the cred necessary to make a great reason to settle in for a voyeuristic peek behind the scenes at one of the world's best known new names in luxury footwear. Here's some eye candy for you addicts: a sampling of shoes I spotted at the reading (the black heels are Lauren's):

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